Enterprise Lesson Plans / KS4 - Stock Exchange - 6 lessons / Stock Exchange Lesson Plan 2 - Creating Publicity Material

Connect the Learning

This unit can be taught as a whole day event suitable for an Enterprise Day, a KS4 enrichment day or as six 45 minute sessions as part of an enterprise programme. Link to previous learning on the topic of business studies, finance and work-related learning.

The Big Picture

Students will have the opportunity to work in groups to take part in the buying and selling of shares. Each group will form a company and think of a product, name and logo for their company.

Learning Outcomes

Economic wellbeing and financial capability

Key concepts:

1.2 Capability
Exploring what it means to be enterprising.

1.3 Risk
Understanding risk in both positive and negative terms.
Taking risks and learning from mistakes.

1.4 Economic understanding
Understanding the economic and business environment.
Understanding the functions and uses of money.

Introduction

The teacher presents the PowerPoint to the class. Groups are encouraged to include a tag line in their publicity material.